Full-time MBA

Sampeenong Sarayu

Sampeenong Sarayu
Class of 2019

I completed my undergraduate degree in business administration majoring in marketing. After graduation, I worked as a sales and marketing officer for the cement and building materials business unit of Siam Cement Group (SCG), Thailand’s largest business conglomerate. The experience led me to work on a challenging task, planning and implementing business plan with retailers and key trade channels. The experience allowed me to engage in many aspects of business operation and establish relationships with customers and suppliers. Then, I went on to join the Social Business office, my primary responsibility being to explore, select, and implement a digital platform and social media tools to improve the current business operation internally and externally. After that, I joined the strategic implementation department of SCG Cement and led several cross-functional project teams using my understanding of the business operation and industry to develop and implement new products and service strategy, value chain optimisation, and a new business model strategy.

I choose to pursue an MBA to elevate my business management and leadership skill and to enhance my international exposure.  The reason why I prefer HKU MBA was because I believe that Hong Kong as the heart of the Asia business world, opens doors to many business opportunities and the HKU MBA programme has excellent credentials both in Asia and the world. Moreover, HKU MBA also offers me a chance to study in both Hong Kong and New York, two centres of the business of the world.

My experience in HKU MBA so far has been fun and challenging at the same time. The classmates from many different backgrounds contribute significantly to my learning experience. The curriculum is challenging but practical. I can easily see myself applying the skill and knowledge I got from HKU MBA in the future. My most favorite course so far is Marketing for Tech-Intensive Industries. The course not only provides me with the opportunity to update my marketing knowledge but also prepares me to do business in today’s fast-changing business landscape. Outside of class, there are many network events, company visits, and student club activities that HKU MBA students can join.