Billy Choy – Retail Commercial Strategy in Asia Pacific Region (Episode 1)

In Asia, the retail market has been garnering remarkable momentum in the recent years with steadily escalating demand due to improving purchasing power. We would like to invite Billy Choy (part-time MBA Class of 2012), who has extensive years of retail experiences in international brands like Levi’s (American jeanswear), AIGLE (French Rubber boots, apparel & downjacket), PUMA sportwear, and recently in ASICS (Japan sportswear), to learn about his insights and experiences in diversified retail markets across Asia Pacific. In this 1st episode we will cover the following: Retail Market dynamics and consumer insights, Commercial Strategy and challenges to win the market and Retail survival under "New Normal" era of COVID.