选修课
November 7, 2023 2025-10-30 17:31选修课
港大在职MBA(大湾区模式)选修课

MBA课目免除
选修课
选修课程的五大主题领域
选修课程将分为五大主题领域为学生提供多样化的分类选择,从而帮助他们依据自己的职业规划与抱负,更加清楚地了解并选择合适的选修课程。
商务科技与创新
- 金融服务中的人工智能:引领数字时代的变革
- 商业领袖的人工智能
- 商业智能和大数据
- 大数据消费者分析
- 金融科技与金融服务创新
- Web 3 应用、投资与发展
策略与咨询
- 高级谈判
- 文化与创意转型:艺术、文化与商业的融合及战略价值
- 多元格局下的全球商业战略
- 创业孵化实验室
- 创业与风险投资
- 未来产业沉浸式学习
- 医疗创新
- 洞察与经验 – CEO的反思
- 国际实地考察项目
- 黑天鹅管理策略
- 顾问和经理的管理咨询
- 在线业务策略
- 数字世界中的战略管理
市场营销及总务管理
- 高级谈判
- 文化与创意转型:艺术、文化、商业融合与战略价值
- 新时代解码品牌
- 数字营销策略
- 全球营销管理
- 爆款经济:科技驱动与创新引领
- 整合营销战略:社交媒体、内容与品牌
- 黑天鹅管理
- 战略人力资源管理
- 供应链管理
金融
- 数码营销策略
- 金融服务中的人工智能:引领数字时代的变革
- 企业估值
- 中国股市中的企业融资举措
- 衍生品与结构性金融
- 创业金融:初创企业的估值、融资与退出
- ESG、可持续金融和投资影响
- 金融科技与金融服务创新
- 综合财富规划:家族办公室与资产配置
- 投资和资产配置
- 合并与收购
- 房地产金融
- 可再生能源金融
- 模拟交易:连接理论与实战交易
- 风险投资和私募股权
- Web3 应用、投资与发展
在中国亚洲管理
- 中国经典中的领导力发展
- 亚洲的法律环境
选修课
高级企业金融
本课目由三部分组成。第一部分涵盖融资需求和资本结构。第二部分开发评估投资项目和公司所需的工具。第三部分涉及期权和衍生工具的概念及其在企业融资和风险管理中的应用。涵盖的主题包括:资本结构:理论与实践、资本成本、估值:WACC与APV、股息政策、可转换债务、期权、风险管理、估值和战略决策的实物期权。
高级谈判
本课目旨在系统地介绍谈判中的概念、理论和实践,让学生熟悉不同类型的谈判,并为其配备可应用于各种商业和管理环境的有效谈判策略工具包。本课目介绍冲突的性质和类型、冲突升级和降级的机制以及冲突解决方式。接着讨论基于利益的谈判特点和谈判策略。对分配式和整合式谈判策略进行区分,以及对结构化与非结构化谈判环境进行区分。本课目还涵盖关乎谈判成败的各种认知和情感。具体来说,学生将学习认知偏见、框架、建立信任、处理棘手的对手、权力和说服、谈判道德和第三方干预。一些主题将在跨文化谈判和计算机中介谈判的背景下进行讨论,以满足当今国际商业环境的需要。
金融服务中的人工智能:引领数字时代的变革
本課程旨在幫助 MBA 學生全面理解人工智慧(AI)及其對金融服務領域的變革性影響。通過課堂講授、來自頂尖金融機構、AI 初創企業、行業協會及諮詢公司的嘉賓分享,以及小組專案實踐,學生將深入探究 AI 如何重塑銀行、保險、資產與財富管理等相關業務領域。課程將重點聚焦 AI 的實際應用、行業發展趨勢(如生成式 AI、智慧代理 AI),以及 AI 應用對企業高管在戰略與運營層面的影響。香港在該重要領域的全球及區域領先地位,也將作為本地優勢融入課程,展開深入探討。
商业领袖的人工智能
本课目旨在为学生提供人工智能(AI)主要分支的概览,并探索不同行业和技术中的用例和实际业务实施,以更好地了解即将到来的以人为本的人工智能革命。学生将能够识别和利用人工智能来增强和/或破坏商业模式和整个行业,同时牢记社会和道德维度,以造福世界。本课目还旨在帮助学生的思维和个人发展,使其自己能够更好地适应未来的就业市场并塑造明天的社会体系。
大数据消费者分析
本课目旨在向学生介绍理解数据的各种方法和策略。涵盖的主题包括高级和大数据预测分析、机器和深度学习、文本挖掘和分析、图像和视频分析以及地理空间和移动分析。学生将使用这些方法进行真正的实践练习,学习如何从大型非结构化数据中产生洞察力,并了解其在创造可持续竞争优势方面的战略相关性。本课目还将这些技术方法与社会科学和消费者行为联系起来。涵盖零售和电子商务、广告、金融科技和零售金融部门、电信、交通运输和智能国家等各种行业的许多案例研究,重点是亚洲。最后,我们将讨论大数据对法律框架的相互依赖,包括与隐私、法规、权利、消费者反应和遵守不同市场数据立法相关的问题。
商业智能和大数据
随着信息技术的突飞猛进,海量数据正以前所未有的速度产生,通常被称为「大数据」。 商业组织有很多机会通过收集、清理和分析大数据来获得管理和战略洞察力,这一过程被称为「商业智能」。 本课目将介绍何为商业智能和大数据,以及如何用其制定智能商业决策和战略。本课目侧重于商业智能和大数据分析的技术方面和管理方面。
企业估值
本课目旨在帮助学生利用财务报表进行估值。本课目介绍用于分析财务报表的概念、工具和技能。主题涵盖战略、会计和财务分析;预测财务表现;估值理论与实践;以及私募股权环境中的业务估值。学生有机会在课程中应用这些概念和技能来分析财务报表和评估真实公司。本课目对于对公司估值感兴趣的同学,特别是对金融和创业感兴趣的同学很有用。
中国股市中的企业融资举措
本課程將系統性聚焦中國資本市場的動態發展。結合授課教師豐富的行業經驗與真實案例,課程涵蓋中國 A 股市場、香港證券交易所及海外上市機制(如美國存托憑證 ADR)等實際業務背景。
課程內容緊跟行業最新動態,包括上海科創板、同股不同權結構,以及 2023 年後的監管改革(如 SPAC 規則更新、PCAOB 審計相關影響),全面呈現中國股權融資格局的演變歷程。
文化与创意转型:艺术、文化、商业融合与战略价值
文化與創意產業具有高度動態性,這給全球從業者深入理解該行業帶來了不小的挑戰。但與此同時,該行業因能為人類社會提供不可或缺的情感價值,而極具吸引力。
本課程旨在説明學生全面把握行業本質,內容涵蓋藝術、文化與商業之間的基本關係及互動模式,行業與商業模式的轉型路徑,以及如何從敘事和估值視角出發,在資本市場中創造戰略價值。
解码新时代品牌建设
本课目结合了最关键的理论和最新的营销主题,包括数字时代的品牌塑造、颠覆性品牌的出现、经济动荡中的品牌管理、企业社会责任与可持续发展、大数据与大品牌、品牌艺术与科学,以及疫情后品牌洞察等。随着中国市场对任何组织的重要性日益增加,本课目还将分析中国最新的市场发展,以及品牌商如何更好地准备抓住中国的巨大商机。在整个课目中,品牌建设的概念将被全面重审。
衍生品与结构性金融
本課程將深入探討衍生品與結構性金融產品。通過課程學習,學生能全面掌握各類衍生工具的特點,理解其在風險管理與投資策略中的實際應用,以及複雜金融工具的結構設計邏輯與定價機制。
課程核心內容涵蓋遠期合約、期貨、期權、互換、信用衍生品、證券化,以及債務抵押債券(CDO)等主題。
数字营销策略
数字经济从根本上改变了商业和营销实践、消费以及整个社会的性质和范围。本课程提供有关数字营销发展的基础知识,并通过将数字营销的发展和应用分解为三个基本维度(时间、空间和连接),为学生提供战略工具包。主要主题包括:数字广告、利用数据资产创造价值/赢得市场、社交网络分析、社交媒体、移动营销、移动性和位置数据/服务、数字平台和渠道以及数字消费者行为。在探索这些概念、应用和策略时,本课程旨在教导学生如何从数字数据中创造价值,并在商业环境日益数字化、信息化和技术化的过程中参与竞争。
多元格局下的全球商业战略
随着世界格局向多极化转变,企业战略面临更高复杂性,但也为能够有效适应并引领这一环境的企业带来了更多机遇。如今,除传统跨国企业的成功要素外,管理者还需要更全面的知识体系、与综合能力素养。
因此,本课程涵盖以下内容:多极联盟的应对策略、国际合作与合资企业的管理、合规监管、多方利益相关者协调、冲突解决技巧、企业韧性建设、以及地缘政治意识与风险管理。
除培养管理能力外,课程还聚焦个人发展,不仅助力提升全球管理者的综合素质,还能强化在全球环境中的外交能力与谈判技巧。
创业金融:初创企业的估值、融资与退出
本课程专为计划在职业生涯中参与新创企业的学生设计,无论其未来是作为创始人、员工、顾问或投资者。同时也适合希望全面了解年轻企业金融格局的学生。
课程涵盖创业生命周期的全阶段——初创、估值、融资与退出,并从金融角度深入探讨交易结构设计、激励机制、估值方法与商业模式。重点内容包括融资模式,如天使投资、风险投资、企业风险投资、银行贷款及应收账款融资,并分析这些模式如何与创业生命周期各阶段相匹配。
创业孵化实验室
理解和培养创业技能对于企业创始人和未来的商业领袖都至关重要。香港是全球顶尖的创业中心之一,港大MBA课程与香港最大的创业孵化中心的一部分——数码港学院合作,让学生能够体验从构思到验证和创业推介的整个创业旅程。本课目将为学生提供开展自身业务和推动公司创业计划的工具。
创业与风险投资
本课目旨在概述创业过程,从创意产生、建立引人注目的商业模式和机会识别,到管理创业公司和与风险投资家打交道,创建新的风险投资。学生将学习如何开发商业模式,为初创企业的客户创造新价值,还将学习与成功创业活动最常相关的价值观、管理、营销和财务技能。然后学生发现和评估机会,开发可能的商业模式并编制风险计划。
ESG、可持续金融和投资影响
本课程概述了对可持续、抵御气候变化的全球经济发展至关重要的金融工具和活动。涵盖诸如绿色债券和可持续发展相关债券等主题,这些均是绿色和可持续金融市场的重要组成部分。通过具体案例讨论环境、社会和治理(ESG)评级。解释了机构投资者如何通过积极持股和影响投资来促使公司实现符合《巴黎协定》的ESG积极结果,详细阐述了政府法规及行业最佳实践案例在ESG信息披露和报告方面的实际应用。
金融科技与金融服务创新
本课程旨在帮助学生理解并应对金融科技(FinTech)带来的变革性影响。学生将掌握相关技术的基础知识(如人工智能、区块链等),并探索其在现实世界中的应用、商业模式及推动各行业创新的潜力。
课程的一大特色是邀请行业嘉宾走进课堂,他们将分享作为创业者和行业领导者的实践经验。通过学习这些新技术的商业应用,学生也将获得对自身职业发展路径的深入洞察。
未来产业沉浸式学习
本课程介绍中国主要创新城市的经济、企业与文化环境,帮助学生理解中国经济枢纽中的产业生态系统,分析国家政策的影响作用,审视科技与传统产业中的创新发展,并培养在中国主要创新城市开展业务所需的文化智能。
全球营销管理
本课目旨在加深学生对制定营销策略乃至全球市场实施的理解。本课目探讨了在国际市场上有效进入和运营的挑战,涵盖国际营销目标、战略和政策、市场选择、分销渠道决策和管理、适合各个市场的国际营销组合方法,以及国际营销组织、规划和控制的制度。
爆款经济:科技驱动与创新引领
“爆款产品”是指迅速获得广泛关注和高度人气的产品。本课程将深入探讨爆款商业现象背后的成功机制分析促成爆款产品成功的关键因素,包括有效的营销策略、独特的卖点以及消费者心理。
更重要的是,课程将揭示在创意产业(如音乐、体育和电影)中广泛应用的“大片战略”,深入讨论科技与创新如何塑造并挑战爆款商业模式,并将这些洞察推广至其他行业,如零售和社交媒体。
医疗创新
这门多学科课程概述了医疗保健行业的演变、结构和当前问题,以及系统复杂性、技术进步和日益增长的多样化需求所带来的创新挑战。课程将探讨医疗保健作为一种产品的独特性,以及患者、医疗服务提供者、保险公司、生物科学、雇主和政府之间不断变化的关系。此外,本课程还将探索生物技术、数字技术、金融科技和新医疗保健服务模式交叉领域的新生态系统。本课程将为对医疗保险、医院、制药、医疗器械、医疗投资或在医疗领域创业感兴趣的学生提供有用的介绍。
洞察与经验 – CEO的反思
本课程的讲师是一位曾担任首席执行官的专家,他成功转型了香港的四大组织,即国泰航空、海洋公园、国泰航空和恒隆地产。该课程强调了他在42年职业生涯中积累的实践经验和教训。学生将分享这些经验,并对高层商业和战略问题有更深入的理解。
整合营销战略:社交媒体、内容与品牌
本课程作为MBA学生的变革性选修课,旨在深化学生对整合营销战略的理解,重点聚焦社交媒体、内容创作与品牌建设在人工智能驱动的数字环境中的应用。尽管社交媒体营销、内容创作与品牌领导力各自涵盖广泛领域,本课程将帮助学生将这些学科整合为一个连贯的战略框架,特别关注亚太地区的市场环境。
课程通过互动案例分析、实操工作坊、创意练习与战略性小组展示等多样化教学方式,深入剖析真实商业成功与失败经验,帮助学生掌握创新营销工具,并制定能够提升用户参与度、强化品牌价值并带来可衡量成果的整合营销策略。
本课程将为未来领导者提供关键洞察与可执行技能,使其能够应对现代营销的复杂性,推动创新,并在全球竞争环境中脱颖而出。
综合财富规划:家族办公室与资产配置
本课程深入探讨综合财富规划,重点聚焦家族办公室的运作及全球资产配置策略。课程内容涵盖投资组合管理与风险评估的理论基础,涉及多种资产类别,同时强调为高净值人士及家族办公室构建与优化投资组合的实务方法。
课程还重点介绍资产管理在家族办公室中的核心作用,特别是在家族传承规划中的独特意义——包括财富保值、代际传承,以及如何将家族价值观与投资策略相结合。同时,课程将家族办公室的资产管理与机构投资方式进行对比,分析两者在风险承受能力、投资周期及非财务目标(如传承建设)方面的关键差异。
课程还融入了关于另类投资类别的最新内容,包括私募股权(PE)、数字资产(如加密货币、NFT)以及艺术品收藏,以体现高净值家族多元化的投资组合结构。学生将掌握分析与管理全球市场中复杂财富结构的能力,聚焦不同规模家族办公室的专业需求。
国际实地项目
随着全球经济格局的转变,不同国家和经济区域的知识和实地经验必然会在国际和本地范围内取得成功。国际实地项目是一门实践课程,通过访问公司和机构来了解企业和公共服务,并收集作为课堂作业基础的数据。还提供文化视角,并鼓励观察市场、目标和运营方面的国际差异。课堂教学、预读文献和回顾时事奠定了基础,但主要的教学理念是分析访问过的公司和机构并提取经验教训。这可能意味着回到本地应用最佳实践,评估中国公司在访问国家/地区的机会,以及如何建立更密切的职业和个人联系。理想情况下,学生已经对专业实践和一些核心MBA 课程科目有充分的了解,因此他们可以在课外新环境和现实中应用和修正这些知识。此外,还将讨论全球背景以及与「一带一路」等贸易协定和倡议的关系。*国际实地项目是非全日制学生的选修课
投资和资产配置
该课程主要讲解投资基础及现代投资组合理论,并将其扩展至包括另类资产在内的复杂资产配置问题。课程内容包括传统资产(如股票、债券等)和另类资产(如对冲基金、私募股权、私募信贷等)的结合与交叉,以及如何在它们之间进行资产分配。
中国经典中的领导力发展
本课程旨在回归中国经典中的古老智慧,以探讨领导技能发展的基本指导原则。它的目标是比较:1)领导力的现状及其未来发展方向;2)我们所寻找的基本素质;3)面对多元化和多样化世界的必要性。这些智慧和价值观可能被视为“过时”,然而,探索“世界中的中国”所蕴含的中国元素,将揭示与中国经典价值观相一致的当前领导行为。
亚洲的法律环境
亚洲的法律环境
顾问和经理的管理咨询
黑天鹅管理
本课程旨在帮助商业领袖和决策者在极度复杂、未知的情况下,改善自身决策能力,提高决策水平。课程将综合关于黑天鹅事件的最新研究成果,并为如何应对这些事件提供思路及工具。课程将探讨以下问题:什么是黑天鹅事件?它们如何影响投资、商业和社会?在充满黑天鹅事件的世界中,我们可以采取哪些措施做出更明智的决策?
并购
本课目旨在深入理解并购中常见的讨论和应用问题。本课目涵盖的主题有:并购过程、目标公司估值方法、协同效应估值、支付和融资形式、高杠杆交易评估、并购中的治理和并购谈判。并购案例将用于讨论这些主题。通过对现实并购的分析和讨论,学生将获得应用金融理论和技术来评估并购决策和交易的经验。
线上业务策略
本课目旨在让各级学生熟悉技术进步在当今商业环境中的基本作用。随着技术越来越多地融入业务流程,管理者和领导者都必须能够理解和传达这些工具的赋能潜力。本课目为此提供了入门培训。本课目的主题涵盖企业在网络环境中运营所面临的基本挑战、社交媒体带来的新机遇和新威胁,以及在网络服务和信息产品提供方面的战略考量。
房地产金融
本课目的目标是开发一个分析框架,学生可以通过该框架做出合理的房地产投资决策。本课目的主要重点是理论、概念构建、金融建模和实际应用。特别是,课堂讨论将涵盖房地产的以下领域:房地产市场和投资、评估和开发、房地产金融的制度方面、抵押市场、抵押支持证券、房地产投资信托基金(REIT)、房地产交易、土地估价、创收物业估价、房地产再开发。
可再生能源金融
本课程的主要目标是带领学生了解可再生能源金融领域,并培养他们在该领域所必备的概念和实用工具。课程包括讲座、问题解决练习、案例分析和学术论文阅读等形式内容。讲座和练习旨在培养学生的基本技能,学术论文阅读有助于学生加深对该领域的理解和认识,案例分析则能提高学生在实际复杂情境下的决策能力。本课程将以实际案例作为教学焦点,需要学生进行充分的阅读和讨论。 此外,课程要求学生具备良好的基本金融概念知识与理解,如净现值和投资估值等相关内容。
模拟交易:连接理论与现实交易
知识源于经验。模拟真实场景的实践是一种有效且深刻的教学方式,有助于加深对知识的理解。本课程将使用模拟软件,让学生切身体验股票与FICC(二级市场中的固定收益、货币与商品)市场的运作,从而掌握当今二级市场的基本运作机制。
这种模拟体验对于未来的职业发展、个人财富投资或政府政策制定都具有重要价值。
战略人力资源管理
战略人力资源管理旨在通过一系列工具实现人力资本价值的最大化,例如商业模型设计、绩效指标、薪酬体系和工作场所规则等。本课程涵盖以下主题内容:(1)如何利用人力资源因素升级数字经济时代的商业模型;(2)如何利用关键绩效指标(KPI)和目标与关键成果(OKR)提高人力生产力和企业绩效;(3)如何选择表现出色且能长期留任的员工;(4)如何为组织设计薪酬结构,并为个人设计货币和非货币激励政策;(5)如何以“以人为本”而非“功能为本”的思维方式,使工作场所更加趣味化等等。本课程亦提供丰富的互动机会,帮助学生应用所学知识解决不同情景下的实际案例与问题。
数字世界中的战略管理
本课程旨在为当今不断变化的数字世界重新定义战略。随着企业应对这一变化趋势,调整战略显得尤为重要。然而,企业在重新构思战略与机会的过程中,往往也需要进行创新,以抓住新兴机遇。
在课程中,学生将探索企业可采用的四种创新类型:产品创新、流程创新、服务创新与管理创新。同时,课程将贯穿战略与创新视角的演变,因为新兴数字技术常常改变既有游戏规则,迫使企业进行创新。
特别地,理解新技术对企业战略的影响(包括破坏、转移或创造价值)是当代企业管理者必须具备的关键能力。通过这些新认知,学生将获得关于战略与创新的新视角。
供应链管理
本课目专注于供应链和物流管理的规划、分析、设计、开发和评估的系统方法。这里不是学习枯燥、抽象的概念或理论,而是会获得来自多个行业的实际情况和案例研究,鼓励学生在分析自己组织的供应链运营时思考解决方案。学习内容全面、具有启发性。对于普通消费者或客户,这门课有助于更敏锐地了解供应链管理的限制和优势。
风险投资和私募股权
包括风险投资 (VC) 在内的私募股权 (PE) 已成为大多数机构投资者日益重要的资产类别。本课目将重点关注私募与风投行业的最新发展,并为学生提供概述。探讨私募风投如何运作、降低风险和产生回报,讨论从筛选到退出交易的过程。目标是让学生不仅从案例研究和模型模拟中获得对私募风投的深入了解,而且通过学生的团队合作,体验类似于实地私募风投专业人士的体验式学习,体验谈判和完成交易的艺术。旨在模仿现实投资情况。
Web 3.0 应用、投资和发展
本课程旨在让学生深入了解动态且快速发展的 Web 3 世界。通过全面的课程设计,它旨在让学生深入了解这一革命性的生态系统。它提供了对Web 3宇宙的独特探索,结合了理论知识和对该行业爆炸性增长及无限潜力的实用见解。课程还将全面评估影响Web 3生态系统演变的法规和政策。学生将探讨全球金融中心,如香港,如何通过Web 3和实际资产(RWA)工作组等举措以及加密货币交易所的许可来采用Web 3。他们还将研究美国立法和政府机构对加密法规的态度。因此,学生们将掌握必要的技能,有效地驾驭这个复杂而快速发展的行业。
Advanced Corporate Finance
This course consists of three parts. Part I covers financing needs and capital structure. Part II develops tools needed for valuing investment projects and companies. Part III deals with the concepts of options and derivatives and their applications in corporate finance and risk management. The topics to be covered include: Capital Structure: Theory and Practice, Cost of Capital, Valuation: WACC versus APV, Dividend Policy, Convertible Debt, Options, Risk Management, Real Options for Valuation, and Strategic Decisions.
Big Data Consumer Analytics
This course looks to introduce students to the various methods and strategies to make sense of data. We will cover topics including advanced and Big Data predictive analytics, machine and deep learning, text mining and analysis, image and video analysis, and geospatial and mobility analytics. Students will have real hands-on practice exercises with these methods, learn how to generate insights from large and unstructured data, and build an understanding of its strategic relevance in creating sustainable competitive advantage. The course will also bridge these technical methods with social sciences and consumer behaviour. We will cover a number of case studies, with an emphasis on Asia, in sundry industries including retailing and e-commerce, advertising, FinTech and retail financial sectors, telecommunication, and transportation and smart nations. Finally, we will discuss the interwoven dependencies on the legal frameworks with Big Data, including issues relating to privacy, regulations, rights, consumer reactions and adherence to data legislation in different markets.
China Business Environment
This course examines the challenges and opportunities that a rising and rapidly changing China has provided for various business corporations, i.e. Chinese state-owned enterprises, China’s private enterprises, and foreign invested or foreign multinational enterprises. It focuses on distinct aspects of the Chinese business environment that companies must address if they are to succeed in one of the world’s most important and misunderstood markets. The course will focus on the Chinese political / governmental system that influences the economy, the major initiatives that might provide opportunities for business, and the international relations that may complicate business for both Chinese and non-Chinese companies. In addition to a range of background documents on China and its economy, we will also use cases on China’s state-owned enterprises, China’s private enterprises, and foreign enterprises operating in China to identify the distinct challenges and opportunities that different types of firms face in China.
Derivatives and Structured Finance
The major objective of this course is to promote an in-depth understanding of basic derivative products and structured finance instruments. This course provides students with a framework (1) to understand the fundamental concepts of derivative products (forward and futures, options, swaps) and structured finance instruments (CDOs, CDS, ELNs and other structured products), (2) to develop the necessary skills used in valuing derivative contracts, and (3) to understand a wide variety of issues related to risk management and investment decisions using derivatives and structured products.
Entrepreneurial Incubation Lab
International Field Project
With shifting global economic patterns, the knowledge and field experience in different countries and economic regions is inevitable to be successful on an international and local scale. The international field project is a practical course, which proceeds by visiting companies and institutions to learn about businesses and public services and collect data which serves as a basis for course work. It also gives a cultural perspective and encourages observing international differences in markets, objectives, and operations. Classroom teaching, prereading literature and reviewing current events lay the foundation, but the main pedagogic concept is to analyze companies and institutions visited and extract lessons learned. This can mean the application of best practices back home, the assessment of opportunities for Chinese companies in the visited counties and how to build closer professional and personal ties. Ideally, students already have a sound knowledge of professional practices and some core MBA curriculum subjects, so they can apply and calibrate this in a new context and realities outside the classroom. Further, global contexts will be discussed and the relation to trade agreements and initiatives such as the “One Belt, one Road Initiative”. *International Field Project is an elective course for Part-time students
Investments and Asset Allocation
Managing Black Swans
This course aims to help business leaders and policy makers to improve their decision making under extreme uncertainty. It synthesizes the recent research on Black Swan events and develops ideas and tools for managing them. It will deal with the following questions. What are Black Swan events? How do they affect investment, business and society? What can we do to make better decisions in the world full of Black Swan events?
Online Business Strategy
This course is designed to allow students of all levels to become familiar with the fundamental role of technological advancements in today’s business environments. As technology becomes increasingly integrated into business processes, managers and leaders alike must be able to understand and communicate the enabling potential of these tools. This course provides an introductory training for such purposes. Topics of this course cover the fundamental challenges faced by businesses operating in the online environment, new opportunities and threats arising from social media, and strategic considerations in offering web-based services and information goods.
Renewable Energy Finance
The goal of this course is to provide students an introduction to the topic of renewable energy finance and develop the concepts and practical tools that are essential in this field. The course contains lectures, problem solving exercises, cases, and academic paper reading. Lectures and exercises are used to develop the basic skills, academic paper reading deepens the understanding, and case analyses improves the decision-making ability under complex real-world situations. The course will be case intensive and requires a substantial amount of reading and discussions. The course assumes that students already have a good knowledge and understanding about basic finance concepts, such as net present value and investment valuation.
Turnaround Management and Corporate Resilience
This course is designed to train you to design and execute turn around initiatives for companies in crisis and bring them back to a sustainable economic path. It covers all aspects of rescue and restructuring in a practical and hands on approach. The course has the main objective to gain the ability to design and execute turn around initiatives for companies in crisis. It is targeting executives and their advisors who are in charge of major corporate restructurings.
Advanced Negotiation
This course aims at providing a systematic introduction of concepts, theories and practices in negotiation, familiarising the students with different types of negotiations, and equipping them with toolkits of effective negotiation strategies that can be applied to various business and management contexts. The course introduces the nature and types of conflict, mechanism of conflict escalation and de-escalation, and conflict resolution styles. It follows with the discussion of the characteristics of interest-based negotiation and negotiation strategies. Differentiation will be drawn between distributive and integrative negotiation strategies, and between structured vs. non-structured negotiation contexts. The course also covers various cognitive and affective elements of negotiation that contribute to the success or failure of the practice. Specifically, students will learn cognitive biases, framing, building trust, handling difficult counterparties, power and persuasion, negotiation ethics, and third-party intervention. Some topics will be covered in the context of cross-cultural negotiation and computer-mediated negotiation to cater to the needs of today’s international business environment.
Business Intelligence and Big Data
With the rapid advances in information technologies, a massive amount of data, often known as “big data” is being generated at an unprecedented speed. There are ample opportunities for business organisations to gain managerial and strategic insights by gathering, cleaning, and analysing this data, a process known as “business intelligence.” The purpose of this course is to introduce a basic understanding of what business intelligence and big data are and how they can be applied to make intelligent business decisions and strategies. This course focuses on both the technical aspects and managerial aspects of business intelligence and big data analysis.
Corporate Governance and Social Responsibility
This course is to provide a multi-faceted overview of the characteristics and unique challenges of governance strategy and practices in Asia. Corporate governance topics include the institutional environment, corporate ownership, family-and state-owned enterprises, board of directors, and corporate transparency. Moreover, the topics of social responsibility, nonprofit organisations, and social enterprises will be discussed in-depth to bring this course to a forward-looking conclusion.
Disrupting Business Models with Blockchain
Entrepreneurship and Ventures
Legal Environment in Asia
Mergers and Acquisitions
Operations Analytics
This course introduces the concepts of operations management and the application of analytical techniques in solving problems an organisation faces in its operations. Operations of an organisation concern the management of the processes which convert inputs into outputs. Effective operations management involves managing people, equipment, and other resources. This course will provide students with the analytical tools needed to understand and articulate the impact of an organisation’s processes and the ability to continuously improve these processes. By introducing rigorous analytical methods and theories, this course demonstrates ways to apply structured thinking to loosely defined real-life operations processes.
Strategic Human Resource Management
Strategic human resource management (HRM) aims to maximize the value of human capital with a wide range of tools, such as the design of business models, performance measures, compensation systems, and workplace rules. This course covers the content knowledge in the following topics: (1) how to use people factors to upgrade the business models in the digital economy era, (2) how to use Key Performance Indicators (KPIs) and Objectives and Key Results (OKRs) to enhance human productivity and firm performance, (3) how to select a person who will perform well and stay long, (4) how to design compensation structures for organizations and design monetary and non-monetary incentives for individuals, and (5) how to gamify the workplace with a human-focused, rather than a function-focused mindset, etc. The course offers a lot of interactive opportunities to apply what we learned to solve problems in different case scenarios.
Venture Capital and Private Equity
Private Equity (PE), including Venture Capital (VC), has become an increasingly important asset class for most institutional investors. This course shall focus on the most recent developments in the PEVC industry and also provide an overview to students. This course shall examine how PE and VC work, mitigate risks, and generate returns and it will also discuss the processes ranging from screening to exiting deals. The objective of the course is for students to gain deep knowledge of PEVC from not only case studies and model simulations, but also experiential learning similar to that of field PEVC professionals through students’ team collaboration to experience the art of negotiating and closing deals, which aims to mimic the real-world situation.
Artificial Intelligence for Business Leaders
This course aims to provide students with an overview of the main branches of Artificial Intelligence (AI) as well as explore use cases and practical business implementation within different industries and technologies to better understand the coming AI Human-centric revolution. Students will be able to identify and leverage AI to enhance and/or disrupt business models and whole industries while keeping in mind social and ethical dimensions for the greater good of the world. The course is also intended to aid the thinking and personal development of students so that they are better able to adapt to the future job market and shape the societal systems of tomorrow.
Business Valuation
This course is designed to help students conduct valuation using financial statements. The course introduces concepts, tools, and skills used for analysing financial statements. Topics cover strategy, accounting, and financial analysis; forecasting financial performance; valuation theory and practice; as well as business valuation in a private equity setting. Students will have the opportunity to apply the concepts and skills in analysing financial statements and valuing real companies in the course. This course will be useful for students who are interested in firms’ valuation, and particularly for those interested in finance and entrepreneurship.
Decoding Branding in the New Era
This course combines the most critical theories as well as the most current marketing topics, including branding in the digital age, emergence of disruptive brands, brand management during economic turmoil, CSR and sustainability, big data and big branding, the art and science of branding, and Post COVID-19 branding insights, etc. With the increasing importance of the China market to any organisation, this course will also analyse the latest market development in China and how brand-owners can better prepare themselves to seize the substantial business opportunities in China. Throughout the course, the concept of branding will be thoroughly examined holistically.
Effective ESG – Assessing, Advising & Leading
ESG, Sustainable Finance and Impact Investing
Global Marketing Management
Management Consulting for Consultants and Managers
Multinational Enterprises Strategy
This course is designed to broaden students’ understanding of the issues related to the management of multinational enterprises. The emphasis is on the global business environment and its impacts on multinational enterprises’ strategy, structure, and functions. First, the course discusses the political, economic, and cultural environments in which multinational enterprises operate. Second, it examines the strategy and organisation of multinational enterprises, including entry strategies, international alliances, organisation structures, and control in multinational enterprises. Third, it examines the management of people in multinational enterprises, including motivation and decision-making in the international context.
Supply Chain Management
Real Estate Finance
The objective of this course is to develop an analytical framework by which students can make sound real estate investment decisions. The main emphases of the course are theory, concept-building, financial modelling, and practical application. In particular, class discussions will cover the following areas in real estate: Real estate markets and investments, appraisals, and development, Institutional aspects of real estate finance, Mortgage Markets, Mortgage-Backed Securities, Real Estate Investment Trusts (REITs), Real Estate Transactions, Valuation of Land, Valuation of Income Producing Properties, and Redevelopment of Real Estate.
 
  
  
 
 
 
 
 



